Hello everyone once again!! You read about content marketing
as an overall concept in my previous blog. Now, let me be specific and tell why
you should opt for content marketing? Sounds logical & helpful? Read on, to
find more in store, my digital buddies!!
As you must have noticed, I said in my previous blog, ‘Content
Marketing is the etiquette of gracefully presenting ones products and services without
directly marketing them…A Content Marketing Strategy is a mouthpiece of the
marketer and guide of the buyer.’ So, you need to do just that. So, let us get
started…
Types of content: The realm of content spreads across the landing
pages, email marketing, blogs, LinkedIn profiles, newsletters, product reviews
etc. Amidst such an enormous Content Pool, won’t you aspire to rank as the
topmost among industry players through content marketing? Of course, you will
say a big ‘YES.’ Am I right? So, let us know more from Mr. O who recently opted
for marketing his content.
Mr. O is a start-up entrepreneur who has a business of food
products. His business took off well in the first year. Till then he only had
flyer to promote his business which was distributed at different locations like
exhibitions, food fests, his neighbourhood etc. Later, he started his website
too to attract customers. Even after a year of such marketing, the number of
clients was the same. He couldn’t figure out what was wrong. Then, he asked one
of his friends, who was a Content Marketer. She suggested him to rework the
entire content.
What do you think she must have done? First of all, she
identified the SEO terms which were specific for the food industry. She optimized
the content (Flyer, website) with industry terms so that it was found on Google
through relevant search terms. Her crisp, relevant, concise words were just
enough to present the brand image of Mr. O in an innovative way. Then, during
the next annual food fest, Mr. O distributed a brand new flyer & launched
an enticing web content. It attracted buyers with a simple yet professional
& winning content.
So, are you ready to boost your brand image with the magic
of a few yet impressive words? Then, here am I to help you. Because, the content
rules today’s market even before price. Have you ever observed a drop in sales
without it being published in digital or print media? No. First, we read it and
then decide our purchases, right?
Then, why not try out my #Contentwriting, #Copywriting,
#Blogging services for your business, professional initiatives. No matter who you
are…may be a start-up or established business group, solopreneur, individual or
organization, NGO or Educational Institute or any entity on Facebook, Twitter,
LinkedIn etc. I’m here to help you out. I will write winning & exemplary content for your social
media, direct response mails, landing pages, online marketing, websites,
brochures, resumes, blogs, articles, LinkedIn profiles, press releases, e
newsletters, ad copies, video scripts & much more.
Call me on +91 –
9226578517/ +91 – 9619852133 or just drop an email on tipnis.sneha@gmail.com.
Hang on to read a
new article so that I can help you more and more every week. Please share your
comments, suggestions for any new topics, questions or any help about content…
Thank you.
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